We were over the moon to learn that Platfform’s parent company Workplace Futures Group has been included in the 2020 Construction Marketing Awards shortlist. WFG has been listed in the “Marketing Team of the Year” category alongside three other finalists.
With the incredible standard of work the marketing team produces, it’s fair to say that the nomination is well deserved! Their output includes pitch and tender books, interactive presentations, illustrations, animations, PR and social media campaigns, copywriting, content development and much more.
Here are a few of the marketing team’s achievements which have resulted in the nomination:
Social media follower increases – Platfform has seen a 395% follower increase across Instagram and a 246% increase across LinkedIn. There were increases across the other businesses as well.
Platfform re-brand results – A Platfform re-brand has seen marked improvements in business results following a funky re-brand. Learn more about how our graphic design team gave Platfform a fresh new look here.
Improved press outreach – One of the team’s goals was to gain more exposure for the companies within WFG. Through regularly submitting to a number of publications and platforms, Platfform and the other companies have received a great deal of coverage online and in print media.
Shortlisted for three other awards – These include the Mixology awards (Project of the Year for Alpha FX and SLG), FX Awards (UK Project of the Year for Alpha FX) and Blueprint Awards (Best Interior Project for Alpha FX).
“We’re extremely proud to be shortlisted for this award! It’s great to see that the hard work and dedication of our team has paid off and we’re all excited for when the winner is revealed next month. Our fingers are crossed and we can’t wait for the announcement!”
Kate McLaren – Head of Marketing
The Construction Marketing Awards showcases the construction industry’s creativity, innovation and effectiveness in marketing. The winners will be announced on the 26th November.
For more information on Workplace Futures Group, please visit the website here.